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Owners, Brands Bolster Cooperation Amid Challenges

The relationship between hotel owners and brand executives is sometimes strained by the challenges both parties face with rate and supply.
By Bryan Wroten
February 10, 2020 | 9:15 P.M.

LOS ANGELES—The partnership between the big hotel brands and the owners who fly their flags requires a delicate balancing of their shared and distinct goals.

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News | Owners, Brands Bolster Cooperation Amid Challenges